Once upon a time there was a business owner who needed a freelance designer…
Somehow,
out of all the many freelance designers they found themselves on this designer’s website from Brighton, the south of England…
It was easy to see
that this designer offered brand design, digital design and illustration for SaaS product and tech businesses.
“But”, they wondered;
“how do we know if this designer is any good?”
So, the designer took the business owner by the hand* and said,
“If you’ve made it this far down the page, then there’s a good chance this could work out…”
*metaphorically
“The thing is,”
said the designer,
“I might be able to craft a beautiful brand for you, a brand that tells your story in a way that places your target audience right at its centre.
And…
I might be able to apply that brand to your product and your marketing in a way that makes your value proposition absolutely crystal clear…”
“…but I don’t do it for just anyone.”
“Oh?”, said the business owner.
“Who do you do it for?”
“I do it for people who believe in the power and magic of delight...”
“I do it for people who are excited about what they’re doing and who aren’t afraid to try something new.
For people who are willing to think about the purpose of their business, beyond the money it makes.”
“Erm, this is all a bit much”
said the business owner, “Can I just see some examples of your work please?”